Oriflame appoints Studio Stockholm to design their new Stockholm office
Beauty company Oriflame has appointed Studio Stockholm to design their new Stockholm office on Fleminggatan 14. The project includes concept development for the hybrid way of working on 3,500 square meters.
– This is such an exciting project – Oriflame is a large and well-known brand with a passionate as well as innovative spirit. To embody this, both strategically and creatively, is something that me and my colleagues look forward to a lot, says Fanny Stenberg, Lead Architect.
The collaboration between Studio Stockholm and Swedish beauty company Oriflame was initiated in May this year, after Oriflame had decided to move their Stockholm office to the historically classified property Fleminggatan fjorton. The Studio will be responsible for the concept development, a task that in this case will focus on how to reflect the Oriflame brand and their holistic approach on beauty in the physical environment of the office. In addition, the Studio will act as a strategic partner in the process of creating future work practices for Oriflame.
For a company like Oriflame, with more than 300 employees at the Stockholm office and where the culture is based on the community ethos and team spirit, the physical environment an important role in supporting business objectives. This is also the starting point for the Studio’s work.
– I think this is a great example of how our process, focusing on creative excellence and business understanding, can be applied and help our clients make conscious decisions and priorities. I look forward to the continuing of this collaboration as I feel confident that we will achieve something great here, says Fanny Stenberg.
The new office will be completed in April 2022.
For more information:
Fanny Stenberg, Lead Architect at Studio Stockholm