Fabege
When looking for a new head office that should not only be a modern reflection of the brand but also function as a showroom, property owner Fabege turned to Studio Stockholm for a strategic collaboration throughout the process.
- Client
- Fabege
- Location
- Solna
- Project start
- 2019
- Project complete
- 2021
- Photographer
- Per Kristiansen
The result? A value-based concept – implemented with sustainable materials – that truly encapsulates company identity while at the same time offering a generous venue for potential tenants to explore the possibilities with the Fabege product offer.
Challenge
- Creating a spatial experience that reflects brand values and finding ways to translate those values into relevant materiality.
- Developing a tailored model that helps prepare the organization for transitioning into activity-based working – a flexible space as well as a secured HQ for a listed company.
- Establishing an environment that reflects the entire organization – one Fabege.
Process
- The studio has acted as a strategic advisor throughout the entire process, including strategy and analysis, programming, concept development and design.
- Furthermore, the studio has been responsible for introducing a new way of working, focusing on activity-based solutions.
- In addition to the dedicated showroom area, the studio has worked to integrate the showroom experience into the whole office.
Result
- A timeless value-based concept that encapsulates the Fabege brand, focusing on a warm and welcoming atmosphere combined with an innovative, entrepreneurial and modern spirit.
- A sustainable choice of material throughout the whole office, reflecting both Fabege’s dedicated focus on those issues and ensuring a long-term perspective on the interior.
- A generous venue for potential tenants to explore the possibilities with the Fabege properties, both as a dedicated area and as part of the office as a whole.
